Along with the new requirements of machine tools in various user industries in recent years, Saint-Gobain, the world leader in abrasives industry, continues to innovate to consolidate its leading position in the industry. In 2010, Saint-Gobain's Norton brand also ushered in its 125th birthday, a hundred years of alternation without any slightest stagnation, innovative enthusiasm and investment in research and development for Norton outlined a blue future.
“Norton is a localized brand with long-term R&D technology accumulation and support, and continuously increases production capacity and introduces new product lines in China,†Mr. He Qi, Commercial Director of Saint-Gobain Abrasives, told reporters in an interview. When talking about localized production, He always affirmed the service and cost advantages of local production. He also said that Saint-Gobain's service concept for customers is comprehensive, and differentiated technical services are the foundation of the company. Every year, Saint-Gobain trains its employees at domestic and foreign grinding R&D centers. “One of the reasons why Saint-Gobain is able to stay in the leading position in the world is its long-term commitment to the Chinese market and its permanent commitment to Chinese users. He added: "In 2008, China has become the world's largest abrasives market. If the global abrasives expand in the next five years, more than 50% of the growth will definitely be in China. In recent years, 'efficient' has gradually As the focus of global abrasives and the trend of technology development, China is also experiencing the process of shifting from focusing on product life to focusing on high productivity. This is why we will continue to launch a series of products for the Chinese market. There are 3 factories, a research and development center and a grinding technology center in China, and a new factory will be built in the next year. In addition, Saint-Gobain continues to expand into emerging markets."
Saint-Gobain's main products this year include: breakthrough Norm technology, Norton Blue Sky ceramic tool grinding wheel with extremely high material removal rate and wheel life; N7 ceramic combination for ultra-high precision grinding of various shaft parts CBN large grinding wheel, etc. Mr. He told reporters: "At the CIMES exhibition that ended in June this year, Saint-Gobain highlighted a series of products such as Norton "Blue Sky", Norton QUANTUM, TG abrasive grinding wheel, N7 ceramic bonding agent CBN large grinding wheel, etc. These products introduced Saint-Gobain Group. Foreign mature technology is also a high-end technology product launched on a global scale. Although these products have different application fields, their common feature is high-efficiency processing, which proves that China's abrasives industry has begun to focus on comprehensive production efficiency. In the Chinese market, we look forward to a good performance."
In recent years, there have been some exciting and exciting changes in the Chinese market. In the past few years, most of China's users have been cost-oriented. Now, especially in the efficient and high-speed market demand changes, it is definitely a good news for high-end products. . Saint-Gobain advocates a win-win concept for customers. In the grinding process, the consumption of abrasive products only accounts for 3% of the processing cost. Most of the cost is fixed expenditure, personnel cost, cutting fluid and energy consumption. When high-end products bring about double the productivity of customers, customers will receive results in reducing processing costs, expanding production capacity, and even reducing capital investment.
The reason why Saint-Gobain’s performance in the Chinese market can be continuously improved is also inseparable from the rapid development of the Chinese automobile industry. The development of the automotive industry has led to the improvement of gears, bearings and spare parts. When it comes to every process of auto parts, Mr. He said that Saint-Gobain can provide customers with a tailor-made solution, such as what kind of grinding wheel can achieve what kind of effect, what kind of cutting fluid Some value-added services such as the angle and speed of the nozzle. In addition, Saint-Gobain also provides a holistic difference service, such as how to optimize the abrasive products used in an engine shop, painting shop, welding shop, etc.
Saint-Gobain has cut many of their high-end new products directly into China, so that many customers have tasted the sweetness of using high-end products to improve processing efficiency, large grinding wheels up to 1m, small grinding wheels as small as 20mm, and Saint-Gobain high-end products. Benefiting from the wind energy industry, the rolling mill in the steel industry, the small internal grinding in the bearing industry, the automotive industry, the gear processing industry, etc., especially the TG abrasive grinding wheels used to process gears, wind turbine blades, and aero-engine blades are highly efficient grinding. Excellent representative.
Affected by the financial crisis, Saint-Gobain's sales performance in the first half of 2009 showed a certain degree of decline, but with the rapid recovery of China's economy, the company's sales performance in the second half of the year reached new highs. "In the face of the financial crisis, we have not stopped, and we have concentrated on strengthening the research and development of new products. We have reduced the cost by adopting a series of effective measures such as reducing expenditures and improving the overall cost of products. It can be said that the financial crisis Let our 2009 forecast target drag on for a year, and it is gratifying that in the first half of 2010, we have completed the expected sales target for the whole year of 2009, and we are catching up.†He always said with a smile, the Chinese market It is diversified. Even if the development of some industries is relatively unstable or shows signs of decline, it is still very optimistic about the overall market prospects. Saint-Gobain will further increase its investment in the Chinese market. Finally, Mr. He hopes that peer companies can always consider the fundamentals of development while emphasizing the scale and speed of development. The principle of quality, innovation and safety will be adhered to as much as possible, so that the production efficiency will be steadily improved, thus promoting the rapid development of the entire industry.
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